Job description
The Head of Online Performance is responsible for spearheading regional digital marketing initiatives aimed at enhancing enrollment numbers and improving lead quality for schools in North America. This position includes the management of external agency relationships, supervision of digital analytics, and the refinement of campaign effectiveness using insights derived from data. Applicants should hold a bachelor’s degree and have a minimum of 5 years of experience in digital marketing, particularly in lead generation. A strong command of digital advertising platforms, SEO, and CRM systems is essential, combined with excellent analytical and leadership skills.
