Job Summary
This position is responsible for the development, execution, monitoring, and assessment of comprehensive marketing campaigns that span both digital and traditional out-of-home platforms. The role demands effective collaboration with internal teams, external partners, and vendors to achieve campaign objectives.
Responsibilities
- Develop and implement integrated marketing campaigns.
- Track and evaluate campaign performance across various channels.
- Coordinate efforts with internal departments, partners, and vendors.
- Manage analytics related to campaign effectiveness.
- Oversee project timelines and maintain marketing content and production standards.
- Support audience growth initiatives.
- Improve internal workflows related to campaign management.
Qualifications
- 5 to 7 years of experience in marketing and/or public relations.
- Preferred experience within a museum, cultural organization, or nonprofit setting.
- Knowledge of visual arts is highly desirable.
- Proven capability in managing integrated marketing campaigns.
- Strong project management and customer relationship management (CRM) skills.
- Excellent communication and organizational abilities.
- Familiarity with digital asset management and content management systems.
