Job Summary
The Social Media Strategist will be responsible for developing and implementing a comprehensive social media strategy for Finix across various platforms. The primary goal is to enhance brand visibility and establish trust through effective engagement with target audiences.
Responsibilities
- Shape and execute the social media strategy to build brand awareness.
- Manage social profiles of executives to represent the brand authentically.
- Create compelling content tailored for different social media platforms.
- Monitor and analyze performance metrics to gauge engagement levels.
- Drive growth in engagement and lead generation through effective social media practices.
Qualifications
- A minimum of 5 years of experience in social media marketing.
- Experience in B2B, fintech, or SaaS sectors preferred.
- Strong portfolio showcasing brand development success.
- Proficiency in content creation, including writing and video production.
- Familiarity with social analytics tools to evaluate performance.
