Mendota Heights, Minnesota, 55120
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Onsite
Job description
Job Summary
We are seeking a dedicated Performance Marketing Specialist to join our Marketing team in Mendota Heights, Minnesota. This role focuses on overseeing and improving the performance of digital marketing campaigns, emphasizing the effectiveness of paid advertising efforts.
Responsibilities
- Manage and optimize paid digital marketing campaigns to enhance advertising effectiveness.
- Analyze campaign performance data to derive insights and inform strategies.
- Collaborate with team members to align marketing efforts with business goals.
- Develop reports on campaign performance metrics and suggest improvements.
- Stay updated with industry trends and best practices in performance marketing.
Qualifications
- A Bachelor’s degree in Marketing, Business, or a related field is preferred.
- At least 2 years of experience in performance marketing or a comparable position.
- Strong analytical skills and experience with data-driven marketing.
- Proficiency with digital marketing tools and platforms.
- Demonstrated ability to manage multiple projects effectively.
Powerplay Retail™ provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
