Job Summary
We are seeking a motivated and results-focused Performance Marketing Specialist to become part of our Marketing & E-Commerce team based in Irving, Texas. This role requires a strong candidate who is skilled in handling paid media campaigns and is comfortable working in a dynamic, multi-brand environment.
Responsibilities
- Manage and optimize campaigns across various paid media platforms.
- Analyze performance metrics using GA4 and deliver insightful digital marketing reports.
- Collaborate with team members to enhance marketing strategies and achieve business objectives.
- Stay up-to-date with the latest trends and best practices in digital marketing.
Qualifications
- Proven experience with performance marketing and campaign management.
- Strong knowledge of Microsoft Ads and other paid media platforms.
- Familiarity with GA4 and the ability to interpret digital marketing analytics.
- Excellent analytical skills and attention to detail.
- Ability to thrive in a fast-paced work environment.
