Job Summary
The Paid Media and Performance Marketing Specialist will be based in Chandler, Arizona, and will engage in onsite work. This full-time, exempt position directly reports to the Director of E-Commerce and Digital. The primary focus of this role is to aid in the daily operational effectiveness of paid media initiatives, overseeing campaign execution and performance across varying platforms.
Responsibilities
- Oversee the execution of paid media campaigns, ensuring alignment with company objectives.
- Monitor and analyze campaign performance metrics to identify areas for improvement.
- Collaborate with various departments, including E-Commerce, Content Marketing, and Consumer Engagement.
- Execute day-to-day management of digital marketing efforts to enhance overall performance.
Qualifications
- Proven experience in paid media and performance marketing.
- Strong analytical skills to assess and optimize campaign performance.
- Excellent communication skills for collaboration with cross-functional teams.
- Understanding of digital marketing tools and platforms.
