Job Summary
We are seeking a Digital Marketing Manager to become a vital part of our team in Holland, Michigan. The successful candidate will oversee a group of specialists and take charge of executing effective marketing strategies aimed at engaging our target audience. This role entails collaboration across various departments, including marketing, ecommerce, content management, web development, CRM, sales, and communications.
Responsibilities
- Lead and manage a team of digital marketing specialists.
- Develop and implement marketing strategies to engage the target audience.
- Collaborate with multiple departments to align marketing efforts with company objectives.
- Oversee content creation and management across digital platforms.
- Analyze performance metrics and adjust strategies accordingly.
Qualifications
- A minimum of 2 years of relevant experience, or 4 years of related experience in a digital marketing role.
- Strong understanding of digital marketing channels and tools.
- Demonstrated ability to lead teams and projects effectively.
- Excellent communication and interpersonal skills.
