Job Summary
The position of Sr CRM Email Marketing Specialist is available within our Marketing Department, located in Clearwater, Florida. This role focuses on managing and enhancing B2C digital marketing efforts through email campaigns directed at consumers. The specialist will be instrumental in coordinating content and featured assets to optimize email outreach.
Responsibilities
- Oversee the development and execution of email marketing strategies for B2C applications.
- Coordinate assets and content to be included in email campaigns.
- Assist in the tagging of audience lists for targeted marketing efforts.
- Manage the organization and integration of databases related to email marketing.
- Collaborate with team members to ensure campaign goals are met.
Qualifications
- Experience in CRM email marketing, particularly within B2C contexts.
- Proficiency in database management and integration processes.
- Strong organizational skills for coordinating marketing assets and content.
- Ability to work collaboratively in a fast-paced environment.
- Familiarity with digital marketing tools and email marketing platforms.
