Job Summary
The Email Marketing Specialist is responsible for spearheading the strategy and execution of email marketing initiatives. This role requires a combination of strategic insight, adept project management skills, and practical execution abilities. The specialist will coordinate efforts across various departments, including Brand Marketing, Digital Marketing, and Tasting Rooms, to promote wine and related offerings.
Responsibilities
- Lead the planning and execution of email marketing campaigns.
- Oversee the creation and management of campaign and content calendars.
- Collaborate with different teams, such as Brand and Digital Marketing, to align on messaging and strategy.
- Monitor and analyze campaign performance to drive improvements.
Qualifications
- Proven experience in email marketing and project management.
- Strong analytical skills to assess campaign performance.
- Excellent communication and collaborative abilities.
- Knowledge of digital marketing trends and best practices.
Trinchero Family Estates provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
