Job Summary
The Head of Demand Generation leads the strategy and delivery of programs that meet ambitious pipeline goals and accelerate revenue growth. This leader will develop and manage a team, building a scalable, predictable demand engine in close partnership with Sales and executive leadership. The role calls for an experienced B2B SaaS leader who can guide demand generation through periods of rapid growth, including the journey from $100M to $1B in ARR.
Responsibilities
- Set the demand generation strategy and oversee its execution to achieve pipeline targets.
- Build and lead a team focused on creating a scalable, predictable demand engine.
- Partner with Sales and executive leadership to align programs with business priorities and drive revenue growth.
- Use analytical insight to guide program decisions, with a focus on account-based marketing (ABM) and paid acquisition.
- Lead cross-functional collaboration to support effective demand generation at scale.
Qualifications
- Significant leadership experience scaling demand generation at a high-growth B2B SaaS company, ideally across the $100M–$1B ARR growth stage.
- Strong analytical skills and a demonstrated record of success in ABM and paid acquisition.
- Proven ability to build and lead teams and work effectively across functions.
- Experience partnering with Sales and senior executives to support pipeline and revenue growth.
Atlassian provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
