Job Summary
The Hybrid Digital Marketing Specialist: Paid Media & SEO plays a crucial role in orchestrating and implementing digital marketing strategies with a strong focus on paid advertising and search engine optimization. This position requires a blend of creativity and analytical skills to enhance the company’s online presence and drive qualified traffic.
Responsibilities
- Develop and execute effective paid media campaigns across various platforms.
- Oversee and optimize SEO strategies to improve search engine rankings and drive organic traffic.
- Utilize analytics tools to monitor campaign performance and derive actionable insights.
- Conduct keyword research and apply findings to both paid and organic search strategies.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Stay updated with industry trends and best practices in digital marketing.
Qualifications
- Bachelor’s degree in Marketing, Advertising, or a related field.
- Proven experience in managing paid media campaigns and implementing SEO strategies.
- Strong analytical skills and proficiency in digital marketing analytics tools.
- Excellent communication and collaboration abilities.
- Up-to-date with the latest digital marketing trends and technology.
Reingold, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
