Job Summary
The Marketing Program Manager leads regional strategy and activation for Lenovo Express Programs, aligning local initiatives with global ISG priorities. The role oversees marketing programs from planning through execution, creates demand, and partners with field and channel teams to support pipeline growth and revenue objectives. Success requires strong leadership and collaboration in a fast-paced, matrixed organization.
Responsibilities
- Develop and activate regional marketing strategies for Lenovo Express Programs in line with global ISG priorities.
- Manage end-to-end marketing programs, from strategic planning to execution.
- Drive demand creation and contribute to pipeline and revenue goals.
- Collaborate with field and channel teams to coordinate marketing activity and achieve shared outcomes.
- Engage stakeholders across a matrixed environment to deliver strategic programs effectively.
Qualifications
- More than 8 years of B2B marketing experience.
- Background in field or channel marketing, with experience focused on infrastructure solutions.
- Strong leadership, communication, and stakeholder management capabilities.
- Ability to execute strategic programs in a fast-paced, matrixed environment.
Lenovo provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
