Job Summary
Civitas Senior Living is on the lookout for a proactive Remote Growth Marketing Specialist who will be instrumental in enhancing inquiries, visits, deposits, move-ins, and overall occupancy within our network of senior living communities. The selected candidate will oversee the entirety of the digital marketing funnel, engaging with various strategies from paid advertisements to website management.
Responsibilities
- Drive marketing strategies to increase inquiries and occupancy rates at senior living communities.
- Manage all aspects of the digital marketing funnel, including paid advertising and website optimization.
- Analyze and track performance metrics to measure success and optimize marketing efforts.
- Create and implement effective marketing campaigns across digital platforms.
Qualifications
- Experience in digital marketing, preferably in the senior living or healthcare sector.
- Strong understanding of digital marketing concepts and strategies.
- Proficiency in analytics tools to track and measure campaign performance.
- Ability to work collaboratively in a team environment and manage multiple projects concurrently.
Civitas Senior Living provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
