Job Summary
The Sales Director is responsible for spearheading sales strategies for significant B2B events, with an emphasis on maximizing customer engagement, enhancing loyalty, and meeting financial goals. This position requires overseeing and mentoring the sales team while cultivating strategic alliances and improving sales efficiencies.
Responsibilities
- Lead and implement sales initiatives for major B2B events.
- Focus on increasing customer wallet share and improving retention rates.
- Achieve designated revenue goals and targets.
- Manage and mentor a sales team to enhance performance.
- Develop and maintain strategic partnerships.
- Optimize sales processes and operations.
Qualifications
- Bachelor’s degree required.
- A minimum of 7 years of experience in B2B sales, account management, and team leadership.
- Experience in media, sponsorship, or event industries preferred.
- Proficiency in CRM systems, especially Salesforce.
- Demonstrated history of surpassing revenue and retention objectives.
Informa Group Plc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


