Job Summary
The role involves the development and upkeep of marketing platform solutions, specifically focusing on journeys, automation processes, and data models within Salesforce Marketing Cloud. The position emphasizes the utilization of AI technologies to create and validate technical configurations, while maintaining responsibility for all project outputs.
Responsibilities
- Build and maintain marketing platform solutions in Salesforce Marketing Cloud.
- Create and manage customer journeys and automation processes.
- Develop data models to support marketing initiatives.
- Leverage AI tools for the generation and verification of technical setups.
- Ensure accountability for all deliverables related to marketing solutions.
Qualifications
- 4-6 years of relevant experience in Salesforce Marketing Cloud setup and integration with Salesforce Core.
- Possession of a Marketing Cloud Email Specialist or Developer certification.
- Proven ability to use AI tools effectively for project delivery.
Perficient provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
