Job Summary
The Digital Marketing Specialist will play a crucial role within the Creative Services team, directly reporting to the Director of Creative Services. This full-time position requires onsite presence and focuses on maximizing the performance of lead-generation initiatives, particularly utilizing Meta Ads Manager.
Responsibilities
- Develop and manage the execution of innovative digital marketing strategies.
- Optimize and analyze lead-generation campaigns to enhance engagement and conversion rates.
- Create compelling ad content while maintaining a keen eye for design aesthetics.
- Collaborate with various teams to ensure alignment with overall marketing objectives.
Qualifications
- Proven experience in digital marketing, specifically with Meta Ads Manager.
- Strong analytical skills to track and assess campaign performance.
- Creativity in designing engaging advertisements.
- Excellent communication and collaboration skills.
