Job Summary
The role involves establishing the foundational brand strategy and compliant communications for cemsidomide in the treatment of multiple myeloma. This includes transforming clinical findings into coherent narratives and collaborating with various cross-functional teams. Additionally, the position encompasses the selection and management of the marketing agency, facilitation of physician advisory boards, competitive monitoring, and supervision of corporate and disease-awareness congress booth events.
Responsibilities
- Develop the brand foundation and compliance messaging for cemsidomide.
- Translate clinical data into clear narratives for various stakeholders.
- Coordinate with cross-functional teams to align messaging and strategies.
- Select and manage the marketing agency responsible for campaigns.
- Organize and run physician advisory boards to gather insights.
- Monitor the competitive landscape to inform marketing strategies.
- Oversee activities related to corporate and disease-awareness congress booths.
Qualifications
- Bachelor’s degree in life sciences, business, or a related field.
- Minimum of eight years of experience in pharmaceutical or biotechnology sectors.
- At least five years specifically in product or brand marketing, with a focus on oncology.
- Ability to effectively communicate clinical trial findings.
- Experience in executing marketing strategies independently.
- Understanding of pre-approval compliance along with Medical/Legal/Regulatory reviews.
- Preferred experience in hematologic malignancies and possessing an advanced degree.
