Job Summary
Penn Mutual is on the lookout for an innovative and strategic Content Marketing Specialist who will contribute to our marketing initiatives. This role requires a creative individual who thrives in collaborative environments, tasked with developing and executing diverse marketing strategies across various platforms such as email campaigns and webinars, as well as other digital interactions with our audience.
Responsibilities
- Design, implement, and manage content marketing strategies.
- Collaborate with the Compliance team to ensure all content meets regulatory standards.
- Work closely with the project manager to maintain project workflows and timelines.
- Create engaging digital experiences that resonate with our audience.
- Analyze campaign performance to refine strategies and improve results.
Qualifications
- Proven experience in content marketing or a related field.
- Strong understanding of digital marketing tactics and strategies.
- Excellent communication and collaboration skills.
- Ability to work effectively in a team-oriented and fast-paced environment.
- Proficiency in content management systems and marketing automation tools.
Penn Mutual Life Insurance provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
