Job Summary
The Senior Manager is responsible for developing and executing paid growth strategies for a diverse portfolio of clients. This role involves managing campaigns across various platforms while effectively linking advertising expenditures to revenue outcomes. Additionally, the Senior Manager will create and sustain AI-driven workflows to automate the processes of campaign development, reporting, and quality assurance.
Responsibilities
- Oversee the strategic planning and execution of paid media campaigns.
- Link advertising spend directly to measurable revenue results.
- Develop and maintain AI workflows that enhance operational efficiency.
- Automate campaign build-outs, performance reporting, and quality assurance tasks.
Qualifications
- Minimum of 5 years of experience in digital paid media.
- Demonstrated success in managing client accounts and scaling advertising budgets.
- Strong proficiency in AI technologies to improve campaign performance and reduce manual tasks.
Single Grain provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
