Job description
Job Summary
The Work Truck Marketing Manager will play a critical role in overseeing the marketing strategies tailored for the work truck segment. This position is responsible for driving brand awareness and promoting product offerings within this specialized market. The ideal candidate will possess a deep understanding of the industry and will leverage their expertise to enhance market penetration and customer engagement.
Responsibilities
- Develop and implement comprehensive marketing strategies for work truck products.
- Conduct market research to identify trends and opportunities within the work truck industry.
- Collaborate with cross-functional teams to create impactful promotional materials.
- Manage marketing budgets effectively and analyze performance metrics.
- Establish and maintain relationships with key industry stakeholders.
- Organize and participate in trade shows and industry events to promote brand visibility.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing, preferably within the automotive or commercial vehicle sectors.
- Strong analytical skills with a data-driven approach to decision making.
- Excellent communication and interpersonal abilities.
- Ability to manage multiple projects and meet tight deadlines.
- Familiarity with digital marketing tools and techniques is a plus.
Location
Work Arrangement
Remote
Hunter Recruiting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
