Job Summary
This role involves spearheading the development and implementation of comprehensive 360-degree brand campaigns, fostering partnerships with athletes, and overseeing the launch of activewear products. The individual will be responsible for fostering collaboration among marketing, design, and merchandising teams to guarantee a unified brand narrative.
Responsibilities
- Lead the execution of integrated 360-degree brand campaigns.
- Manage athlete partnerships to enhance brand visibility and engagement.
- Oversee the launch of new activewear products.
- Encourage cross-functional cooperation among marketing, design, and merchandising teams.
- Ensure alignment in brand storytelling across various platforms and channels.
Qualifications
- Minimum of 5 years of experience in brand marketing, focusing on sports, activewear, or youth-oriented consumer brands.
- Exceptional project management abilities.
- Demonstrated success in leading campaigns from initial concept through to execution.
Fashion Nova provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
