Job Summary
The Product Marketing Engineer plays a vital role in formulating business plans, marketing strategies, and projections for specific product categories. This position is focused on fostering design-ins and achieving wins while ensuring robust connections with key clients and collaborative teams across the organization.
Responsibilities
- Develop and implement business plans and marketing strategies for assigned product lines.
- Generate accurate forecasts to guide product development and marketing efforts.
- Drive design-ins and capture wins to enhance market presence.
- Build and maintain strong relationships with key customers.
- Collaborate effectively with cross-functional teams to ensure alignment on goals and strategies.
- Monitor and analyze competitive market trends to identify gaps and opportunities.
- Manage the entire product lifecycle from conception through to launch and beyond.
Qualifications
- Master’s degree in Electrical Engineering or a related field.
- Minimum of 5 years of relevant experience in sales or product marketing.
- Exceptional interpersonal and communication skills to effectively engage with stakeholders.
- Strong analytical abilities to assess market conditions and product performance.
Texas Instruments provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
